Warlock & True Spirit

The Dodge Warlock, originally a concept vehicle and part of Dodge's late 1970s "adult toys" line, is a short wheelbase truck that was produced in limited production in 1976 and regular production from 1977 to 1979 under the Dodge name brand by the Chrysler Corporation, later known as DaimlerChrysler. They were available in 4x2 and 4x4 models and offered only in black, red, orange or green. Its main draw was that it was a factory customizable truck, also known as a "trick truck", and was designed to appeal to young 4x4 buyers. The 1979 model is different in that it has "Warlock II" printed on the tailgate.
While the Street Van's release was getting underway it seemed that something else had also been quietly in the works at Dodge. In fact two new trucks, the Warlock and the True Spirit had already been shipped to Dodge dealers in the San Francisco and Los Angeles areas to test the response of young buyers. These new trucks with their sporty look quickly gained the attention of old and young buyers alike.
It seemed that owning a factory customized pickup had become as much a status symbol with some adults as owning a big luxury car. Soon Dodge realized that it was the Warlock that seemed to grab the most attention and so on June 11,1976 R.H. Kline announced to the press that Dodge would immediately release their newest addition to its Adult Toys series, calling it the Warlock.